How Many People Will See My Advert?

One question we’re often asked when someone advertises in one of our magazines is how many people will see their advert… And it’s a great question – but one that comes with a couple of caveats.

Because while our total circulation is 154,000 magazines, that doesn’t necessarily mean that 154,000 people will see your advert. It could be more, or it might be fewer, it all depends on what you choose to do when you advertise with us, as we’ll explain…

At RH Uncovered, we deliver an impressive 154,000 magazines each and every month.

However, the true reach of our publication extends far beyond that number. Considering the average household size of 2.4 people, our readership is significantly higher than the initial distribution figure.

The exact readership number depends on the formula applied, which considers various factors such as the number of magazines booked, the sections you want to feature in, how much space you want to take, the length of your campaign, and whether your offering is time-specific such as an event or seasonal service.

While digital advertising has gained immense popularity in recent years, print media still holds a significant advantage in terms of readership and engagement. 

RH Uncovered’s print magazines offer a tangible and immersive experience that resonates with readers in a way that digital platforms often struggle to match.

Moreover, our magazines are also published online, providing an additional avenue for your advert to reach a wider audience.

This dual presence ensures that your message reaches both traditional and digital readers, maximising your exposure and potential impact.

One of the most remarkable aspects of advertising in RH Uncovered’s print magazines is the longevity of your advert. Our magazines have a shelf life that extends far beyond the initial distribution date, ensuring that your message remains visible and relevant for an extended period.

With 91% of our survey responders saying that they refer to their copy of RH Uncovered magazine at least once a month and 64% keeping it for at least a couple of weeks, we know that it has longevity.

To illustrate the power of our print advertising, we recently received an enquiry related to an advert we ran in our magazines back in March 2017. This remarkable example showcases the enduring impact a well-crafted advert in our magazine can have, resonating with readers even years after its initial publication.

At RH Uncovered, we understand the importance of maximising your advertising reach and ensuring that your message resonates with your target audience. By leveraging the power of our print and online platforms, you can rest assured that your advert will be seen by a vast and engaged readership, delivering tangible results for your business.

Cost will play a huge role in any marketing you do… and that’s understandable.

But your cost will depend on a variety of factors including what your campaign is and its purpose.

We’ll always help you achieve your goals in whatever form that means. It could be a double-page spread is the right thing to promote a new service or maybe a half-page ad in the right space could be the nudge someone needs to give you a ring.

There are plenty of options both in print and online and we’ll work hard to find the right one for you.

Aside from the cost and where you want to distribute, there are three crucial factors that will determine how many people see your advert and your company and how successful your advertising campaign will be.

We can help you with as much or as little as you need to make sure you’re getting what you need from your RH Uncovered advertising – just give us a call on 01342 718348 or drop us an email at info@rhuncovered.co.uk to find out more.